I first chose to do a political ad against diamonds. I got an idea from Google Images "diamonds" here is the link to see it: http://www.iansa.org/action/images/diamonds.jpg
I wanted to keep the image but change the slogan from "At what price for these Diamonds" to something I would later come up with. However, later I decided against doing something political like that and instead have a more playful ad, making fun of the shallowness and materialistic ways of consumers. I came across an ad for handbags that read: "Fake is for last night, not Handbags." you can access the link here: http://www.wineoffensive.com/images/tabfuel.jpg
I decided to change the text from handbags to diamonds instead ("Fake is for last night, not Diamonds"), and create my own image for the ad. I wanted to play off the assumption (and sometimes fact) that girls fake orgasms but want real diamonds. Just to clarify, when the text says "Fake is for last night," it was referring to fake orgasms..