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con-cep-tu-al adj. being or characterized by concepts or their formation; conceptual discussions; the schizophrenic loses ability to abstract or do conceptual thinking; sex is a notional category, gender is a grammatical category
strat-e-gy n. pl. strat-e-gies 1. the science or art of combining and employing the means of war in planning and directing large military movements and operations; 2. the use or an instance of using this science or art. 3. skillful use of a stratagem: The salesperson's strategy was to seem always to agree with the customer. 4. a plan, method, or series of maneuvers or stratagems for obtaining a specific goal or result: a strategy for getting ahead in the world.
