Okay, I think I got it now, but you can totally shoot it down with any kind of firearm if I'm wrong.
McLuhan writes that games are "social reactions to the main drive or action of any culture". Describe at least one "social reaction" that might be activated by video games. Include at least one game as an example. We will discuss in class on Friday.
One "social reaction" that I feel is activated by video games is competitiveness. It is through conditioning and nature, anyone has the need to be better. Video games amplify this need of competition through dueling matches and offers no buffers on it. What I mean is, in life, one feels gratification through success. How can one feel success if one has not felt failure? Through failure we strive for success once more. Thus, in the end, there must only be one! (Highlander, Movie) One 'Winner'. Though he may be a winner today, there will always be competition for one to beat or meet that 'winner'. Sure, some may give up along the way, doesn't mean they like winning. It just simply means that they'd rather win at something else.
I feel as though I'm being a little vague.
I would like to take any Mmorpg(WoW) or multiplayer(halo, RTS games) games for my example. Through this need to be better at this one game, does their best at winning/humiliate another. In fact, some feel good about it. The satisfaction they derive from a game, knowing they are better than someone, keeps them going on. It fuels their need to play more. On the other end of the spectrum, some play mind games to irritate rather than to beat. The anonymity that a person has, allows them to say or do whatever they please that they otherwise would not face-to-face. This humiliation/irritation factor also is what I consider to be a bit sadistic, however, people face-to-face would even go out of their way to rub it in one's face.
This would be a good example...View image
What I'm slowing getting at is, our culture has always been competitive with bars/buffers but the video games created a social reaction, that allowed people to be 'childish' and wear their head high in arrogance because of their meaningless accomplishments.
(p.s. I still love games)